I help founders create beauty brands that stand out from the crowd

Taylor deDiego wearing a black and white polka dot blouse, sitting in her office with a large stack of books behind her, smiling.

Guided by strategic positioning and brought to life through creative storytelling, my signature verbal brand identity service has transformed brands like Provence Beauty, Follain, SOSHE Beauty, and more.

Clients

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Testimonials

  • Sahar Rohani, CEO & Co-founder of SOSHE Beauty

    "Working with Taylor was nothing short of exceptional. We're now more equipped than ever to communicate why our brand exists—something that we were unable to fully articulate for the past several years. She helped us find our North Star, and not only made it clearer, but more vivid than ever."

  • Dr. Iris Rubin, Founder of SEEN Hair Care

    “Working with Taylor was amazing. She took the time to deeply understand our brand and brought a level of care and expertise that made all the difference.

    The brand story she created for us feels like it was always there, just waiting to be uncovered. Now, SEEN's narrative is unified, clear, and compelling—and we’re incredibly grateful to have it defined.”

  • Jeremy Abesera, Founder of Provence Beauty

    “From my first meeting with Taylor, I knew I was in an expert’s hands. Through her Verbal Brand Identity service, she adeptly identified PB’s unique opportunity and translated it into a compelling brand story.”

  • Blaine Kusler, Co-founder of Ua Body

    “Taylor not only crafted our verbal brand identity to match our brand aspirations but also identified our white space in this very competitive beauty marketplace. Most importantly, we now have a foundation from which to grow our brand.”

  • Cristina Bartosch, Head of Brand & Marketing at Mother Science

    “Taylor blends storytelling with strategy and has a clear and adaptable process for brands to cut through the noise and own their identity."

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For Beauty Brand Founders and Marketing Leaders

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