About Taylor deDiego

Taylor deDiego sitting on her couch, wearing a white button up blouse, smiling at the camera.

Hi, I’m Taylor—

I’m an expert beauty brand strategist and copy director based in San Francisco.

I help founders tell their most compelling and engaging brand stories through strategic positioning and creative messaging—so it resonates deeply with dream clients, retail partners, and investors.

It’s my superpower.

I love: vintage Levi’s, bookstores, café au laits, the Sonoma coast, fresh flowers, jazz when I’m writing (and The 1975 any other time), and light filtering through trees.

I’ve Got Product Recs for You (Obvs)

Working in beauty for over a decade will give you a lot of exposure to new, innovative, and exciting products—and some meh ones, too. These are the products I swear by.

I do not receive any compensation for sharing these recs—it’s just for the sheer fun of sharing things I love.